Advanced registration open now until Tuesday 17 December;

Final registration closes Tuesday 24 December.

Course begins Wednesday 8 January.

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The Burntsienna Articulations of Values is a ten (10) week cohort for founders, owner-operators and creative entrepreneurs in the fields of hospitality, design, retail, product, fashion, tech, art- or care-practices. Through a slow-research curriculum, we’ll unpack our original visions and articulate our values, recalibrate our current offerings, and refine or course-correct our operations back from any mission drift.

On successful completion of this course, we’ll leave with a refreshed Brand Manual - a comprehensive reference document of our values, offerings, aesthetic codes, operations and processes. This document will be built slowly across each session, with deep research assignments each week thoroughly completing a segment or section of the Brand Manual, which will be presented in a Final Presentation with our cohort.

Post-class, this can be used for successfully clarifying audience engagement, more connective onboarding of personnel and partners, building robust pitch decks for funding and more.

This course is most beneficial for owner-operators and creative entrepreneurs already two years into their business or formal practice.

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Each course comes with a complete syllabus PDF and individual assignments each week to consider how to apply and implement each principle in practice.

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Syllabus

Week 1 - Introduction

Week 2 - Aesthetics & Design Codes

Week 3 - Audience & Community

Week 4 - Visual Language & Narrative

Week 5 - Market Segment & Positioning

Week 6 - Elements & Production

Week 7 - Presentation & Operations

Week 8 - Advocacy & Community Impact

Week 9 - Application, Formatting & Organization

Week 10 - Critique & Refinement

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Tuition assistance available; inquire here.